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Marketing Apprenticeships and Courses

Marketing is essential for every business to thrive. With technology and social media rapidly evolving, is your business keeping up with the pace?

Whether you have a whole team dedicated to managing your online presence or you are a small family business, our digital marketing apprenticeship and short courses will equip your members of staff with the skills they need to help you reach your target audience.

Perfect for new recruits or existing members of staff, our marketing apprenticeships can be started at any time throughout the year. Our short courses provide flexible training options to deliver key skills for any marketing professional. 

Flexible, online delivery without compromising quality

Our Level 3 Digital Marketing Apprenticeship can be delivered remotely by our expert trainers in your place of work, so there’s no need to come onto campus. Our adaptable approach provides your business with a cost-effective, flexible way to bring in fresh ideas and knowledge into your marketing function.

Marketing Assistant Apprenticeship Level 3

A Marketing Assistant supports customer focussed marketing activities that drive the demand for a product or service through awareness raising and/or perception building to generate results to the bottom line. They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the marketing function and activities of the company.

The training will include:

  • Creating, editing and publishing content
  • Managing the cataloguing of digital and offline marketing assets
  • Monitoring and evaluating marketing delivery effectiveness
  • Using content management software
  • Market research
  • Monitoring marketing expenditure
  • Implementing marketing activities e.g. organising an event
  • Communication with internal and external stakeholders

Digital Marketing Apprenticeship Level 3

This apprenticeship standard is designed to teach apprentices how to co-ordinate monitor and analyse social media activities and campaigns. Apprentices will learn how to plan, implement and apply a range of strategies. Developing tactics to engage, retain and help convert contacts into leads is a key part of the programme in order to drive customer acquisition, customer engagement and customer retention.

The training includes:

  • Coding
  • Social Media Strategy
  • Email Marketing
  • Analytics, metrics, mobile apps and pay-per-click

Marketing Executive Apprenticeship Level 4

A Marketing Executive will help shape, support and deliver marketing plans, working in conjunction with the Marketing Manager who will define the overall marketing strategy. A highly audience focused role which requires creativity, communication and project management skills - these individuals are responsible for planning and executing tactical and targeted marketing activity.

The training will include:

  • Managing and maintaining key marketing channels, including digital, offline and social media
  • Planning and delivering tactical integrated marketing campaigns
  • Managing the production and distribution of marketing materials
  • Liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations
  • Collecting and analysing research information to understand target audience behaviour and views across the market in general and the marketing mix
  • Assisting in the achievement of brand positioning to agreed guidelines
  • Organising and attending events such as conferences, seminars, receptions and exhibitions



What are the benefits of professional training?

  • Address any skill gaps or weaknesses
  • Improved employee performance, satisfaction and morale
  • Increased productivity and innovation
  • Reduced employee turnover
  • Enhanced company profile and reputation
  • High quality, low cost training delivered through apprenticeships

Why Gloucestershire College?

  • Receive full support from our Employer Training & Apprenticeships team
  • Quality, accredited programmes
  • Dedicated subject trainers & assessors
  • Delivered by industry experts and experienced trainers
  • Flexible delivery


Enquire about our Marketing Apprenticeships today

Fill out your details below to arrange a call back from one of our Business Consultants, or contact the GC Employer Training & Apprenticeships directly on 0345 155 2020 or

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View all Professional Training, Apprenticeships & Courses for Businesses



Why Gloucestershire College?

We guide any ambitious and motivated person on their journey through education and their career, by providing the right environment that encourages and nurtures individual talents.

Our industry-standard facilities and experienced teaching team provide our students with the skills businesses truly need.

We are here to help

0345 155 2020

90% of students would recommend GC and 95% said that the teaching on their course was good.

Ofsted has rated us good.

  • We offer industry relevant facilities
  • Our lecturers are passionate subject specialists
  • Employers value our students' skills

We'll look after you. We have dedicated teams to help you and a great Learning Mentor scheme.