What You Will Pay
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Marketing
Level 2
Gloucester
Course Overview
Full Time
Certificate
Certificate
Explore a broad range of topics and discover the diverse world of marketing. This course gives you a comprehensive introduction to marketing, developed with input from industry expert employers. You’ll cover the essential topics and develop key skills that are in demand, from problem-solving and digital content creation to campaign planning. This full-time qualification is perfect if you’re hoping to work in the competitive field of marketing.
What you’ll learn
You’ll learn about the fundamentals of marketing and build the knowledge and skills that are key if you want to be a great marketer. You’ll learn how to research market trends, create compelling digital content, and craft marketing campaigns that connect with audiences. You’ll also develop critical skills to solve problems and learn how to manage and improve your own performance.
Through hands-on projects and work-related activities, you’ll practice applying these skills in real-world scenarios.
Topics covered include:
- Marketing in business
- Researching how to market a product or service
- Creating digital marketing content
- Planning and presenting a marketing campaign
You’ll also strengthen your English and maths skills, as well as essential workplace skills like teamwork, communication, and problem-solving. Afterwards, you’ll be ready to study a Level 3 qualification or apply for an apprenticeship.
Highlights
You can look forward to:
- Taking part in interactive, work-related marketing projects
- Visiting local businesses to see marketing in action
- Developing a personal performance plan to develop your skills
Assessment
Assessment will be coursework based, and include a combination of assignments, presentations and practical sessions that allow you to showcase your marketing skills and campaign ideas.
Anything else?
At Gloucestershire College we want students to develop their English and Maths skills so that they achieve their learning goals and future career aims. For this reason, all full-time students (16-18) who have not achieved grade 4 or above English language or maths GCSE will study these subjects as part of their course.
You’ll also take part in continual professional development (CPD) and complete the college’s Which Three Skills programme to develop skills like communication, teamwork, resilience and more.
As part of your studies, you’ll also complete a relevant work placement to gain valuable experience. We offer support to arrange this, though it’s recommended to start considering options prior to starting the course.
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Typical Entry Criteria
Three GCSE subjects at Grade 3 and above:
Gloucestershire College welcome any other/combinations of relevant qualifications that are comparable and/or equivalent to the typical course entry requirements.
For 19+ applicants that do not have recognised qualifications may still meet course entry requirements through alternative methods of assessment at the College’s discretion.
All queries regarding course entry criteria including the equivalency of qualifications and exceptional extenuating circumstances should be directed by email to the Admissions Department through applications@gloscol.ac.uk.
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Upon completion, you may move onto a relevant Level 3 qualification, including expanding your knowledge to other areas of business with the Business Extended Diploma.
Shortlist and Apply
If you would like to apply for this course, please add it to your shortlist. You may then add further courses to your shortlist or continue to complete your application.
Studying for a business qualification gives you transferable skills that are desired by many industries and professions. You can go on to train as an accountant, manager, marketer, events coordinator or business administrator, and even develop the crucial skills needed to run your own business.
You’ll find that our range of business pathways allow you to explore and learn about a variety of business skills, before choosing a specialist area to suit your interests and future career goals. If you’re interested in events management, human resources, management, marketing, retail or social media, we have a business pathway to suit.
Gloucestershire College is connected to a number of businesses and throughout the year you will get the chance to see how real businesses operate. Previous work-related activities have included trips to Amazon and Sky headquarters and business planning with RBS.
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Next Steps
Find out more
Check the progress of your application and find out everything you need to know about the application and enrolment process at GC.