GC students raise awareness of sexual exploitation with tattoo art
Two students from Gloucestershire College will see their designs on billboards around the county, as part of a campaign by Gloucestershire Constabulary to raise awareness of Sexual Exploitation amongst young people.
Gloucestershire Constabulary provided design students with a brief for the campaign designs, which required them to not only highlight what sexual exploitation is, but where to turn to if you experience it.
HND students Beth Devine and Elana Wozencroft, worked together to develop eye-catching tattoo themed designs, which they hope will be visually appealing to young men and women. After developing the idea, they used students as models in their photography and hand drew the tattoo designs, which they then digitised and placed over the models’ skin using Photoshop.
As well as featuring on public billboards and bus stops around Gloucestershire from the start of October, their designs will also be rolled out in local schools on posters, booklets and postcards, as part of the constabulary’s work to raise awareness of CSE (Child Sexual Exploitation).
A spokesperson from Gloucestershire Constabulary said: “We are delighted that the students from Gloucestershire College have designed the creative for this campaign.
We hope that their innovative and engaging designs will help us connect with other young people across the county.”
HND Graphic Design Course Leader, Jess Colley said: “I’m really proud of how hard all the students involved worked on this difficult and sensitive brief, and the process was complicated and time consuming.
“Beth and Elana worked brilliantly together as the designers and their idea was thoroughly thought through and executed professionally. We hope it has a positive impact in Gloucestershire.”
The campaign was officially launched at a police conference on CSE at Hatherly Manor, during which Beth and Elana were presented with an award for their contribution and received a standing ovation.
Elana said: “I've found it very rewarding working on this campaign with Beth and our wonderful models. It was interesting working a long side the police to hopefully bring more people forward and make a difference."
For more information on Gloucestershire Constabulary’s CSE campaign visit: www.gloucestershire.police.uk/campaigns/cse-our-little-secret