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Apprentice Blog - Kristina Rickards

16 March 2016
Image representing Apprentice Blog - Kristina Rickards

Thanks to apt marketing for allowing us to share Kristina's story. Read the original post here.

"Asking me to write a leavers blog is cruel because I can’t even begin to comprehend the sheer amount of things I’ve learnt during my time at apt.

"If you’re unfamiliar with my case, then hi I’m Kristina, nice to meet you! I was originally a work experience candidate at apt which somehow transitioned into an 18-month long apprenticeship. However, now it’s time for me to fly the nest, as they say, and move forward onto my next endeavour.

"This apprenticeship has given me a clear understanding of the world of marketing first hand, as well as enabling me to not only grow as also as an employee but an individual.

"At first I was working on smaller tasks such as market research, drafting ideas for social media, writing blog posts and so on. But as apt saw my potential and hunger to learn, the responsibilities piled on and I was quickly named the ‘expert’ in certain things including our CMS and email marketing platform - I went from a fully supervised trainee to a trusted member of the team.

"From copywriting to social media management, graphic design and even budget management – I’ve done it all!

"Last year, the team even entered me into the Gloucestershire Apprenticeship Awards! I was a finalist in the Financial and Business Services category and although I didn’t win, it was a gigantic boost in confidence and the whole experience was fab.

"However, my growth and development at apt has been more of a personal journey for me.

"Angie, the MD, is very encouraging; she loves to push people out of their comfort zones and of course, she did that to me! I am very thankful, not only to Angie but to everyone at apt for mentoring and preparing me for my next step in life. I will miss everyone, but I am very excited to see what my future holds.


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