Meet the Superdry Apprentices
Special thanks to Superdry for allowing us to share these apprentices’ stories. Read the full feature on the Superdry website here.
Superdry know that their future success depends on their people. They also know that inspiring young people to come and develop a career with them is important to their expansion.
That’s why they created the Superdry Apprenticeship Scheme, helping people to take their first steps into work. The scheme allows apprentices to be a part of the fast paced and entrepreneurial world of Superdry, and gives them the best start to working life in their dynamic and unique environment.
Working with their educational partner, Gloucestershire College, the scheme gives our apprentices the opportunity to develop their careers and their future with Superdry. They have worked really hard to ensure the programme was the best it could be, in every way possible, by paying fairly, giving great benefits, structured learning and development, additional language qualifications and all this helps them provide a valuable and exciting first role in the business.
Note that when Superdry recruits new apprentices, they do not advertise the vacancies on their website. Instead, they advertise them on the National Apprenticeships website. Applications are reviewed by Gloucestershire College, and we also conduct the first stage of the interview process.
Joe Hopson – Apprentice HR Administrator
“At Sixth Form I studied Law, Psychology and Film Studies but I did not feel like university was for me, so early on decided that I did not want to go. I worked in retail for a little while, and then went straight into a job at an insurance company which was a great way to get experience in an office.
“My job involved many different things on a daily basis. I help answer queries that can come from any store across the UK and Ireland. I also help to do contracts, references, process new starter and leaver details, change employment and personal information. There are so many different things that may need to be done on a day to day basis and as we are almost instantly connected with the staff and the stores, you never really know what information or queries may come through so it definitely keeps you busy.
“I am studying Business and Administration as well as an additional German language course.
“It can get very busy as with the rapid expansion of the Superdry brand across the globe, so there is always something that needs to be done. There are many different opportunities and experiences at Superdry such as learning and developing my skills to winning an amazing holiday, you never really know what is around the corner. Working at Superdry head office is definitely an amazing and unique experience.”
Natalie Church – Learning and Development Apprentice
“I studied Music, PE and Art at GCSE level and I left school and went straight to college to study beauty therapy. I passed with distinctions in all my modules. I’ve had a couple of other jobs before my apprenticeship began, working in a sandwich shop, in primary schools, as a carer for the elderly and a make-up artist.
“My job mainly involves working with the Learning and Development Department where I do everything ranging from arranging and booking training sessions, booking rooms and sending calendar invitations. I support the Superdry Induction Day and take new hires on the tour of the office. I also help with work experience, which I love doing and on our Superdry School Days.
“My qualification as part of my apprenticeship is Business and Administration, and Superdry have also funded me to learn Spanish at college.
“Head office here at Superdry is fast paced, exciting and friendly. Everyone speaks to everyone and most faces you pass have a smile. I look forward to coming into work every morning and I’m not usually in a rush to leave. You can turn to anyone if you need help, which is a nice feeling.”
Reece Payne – Apprentice Digital Designer
“I joined Superdry in November 2015; I was still in education at sixth form and hadn’t really considered an apprenticeship. I was considering university, because that’s what all my mates were doing. I had previously attended one of the Superdry School Days events and really liked the buzz at the office and made some good contacts. I came back and did a week of work experience and was blown away when Superdry contacted my about taking on an apprenticeship. They had found the perfect role for me and ever since I have enjoyed every single minute of being here!
“I am an Apprentice Digital Designer in our Ecommerce department. My job involves creating digital content like banners and emails and maintaining these across all of our websites in multiple languages. The content my team and I create is published to our websites, affiliates and through emails to our customers.
“We are a busy team, and during peak times it is very busy and the pressure is definitely on, especially when you’re new to the role, but I am enjoying it and feeling very welcome.
“My apprenticeship is a Business Administration course. Alongside that I will gain qualifications in design such as Photoshop, Dreamweaver, Illustrator and InDesign, which is essential to my job role. Superdry pay for me to learn a language at college so I’m slowly getting into Spanish…
“I honestly enjoy my role; it’s exciting and there’s always something new to get creative with! Working here is amazing, the people, the brand, the buzz in the office, but if I had to pick out something specific it would be making the Superdry Snow competition pages and modernising the size pages on our websites. I was so proud to have something I’ve created shown to thousands of people that view the websites we look after.”
Harriet Kellow – Legal Administration Apprentice
“After school, where I achieved my GCSEs and A Levels, I took a well-deserved break where I did two incredible ski seasons as a chalet girl in the French Alps… and while I was waiting for the snow to fall each time I worked in a busy own centre bar.
“My role is so varied – I do so much stuff! I help out with all the different aspects of our busy legal team. This covers things like Brand Protection, Intellectual Property, Core Legal and Company Secretary with additional administration work. Day to day you will find my sorting expenses and travel arrangements, filing and scanning, keeping the team organised, diarising and getting documents notarised and legalised.
“My apprenticeship is a Business Administration course. Alongside that Superdry pay for me to study a language at college, so I’m slowly learning Italian…
“Honestly, it’s pretty epic working here. It is such a fast paced, innovative and exciting company to work for. I really feel like I have fallen on my feet here; everyone is so friendly and helpful, and it’s great to be a part of the family.”
Will Higgins – Apprentice Accounts Administrator
“I was at sixth form in Gloucester at St Peter’s and studied Economics and Business, Applied Business and Philosophy and Ethics. I also had part-time jobs in a supermarket as a customer assistant and at Gloucester Rugby Club working in the ticket office.
“I am responsible for organising and distributing all invoices sent in by suppliers. I have also recently been given the responsibility of paying all of our internet suppliers including Google, eBay and Amazon. I was a little nervous about this at first, but I’m doing really well.
“I am studying AAT, which is an accountancy qualification. This usually lasts three years and when I complete this I will be a part-qualified accountant. It’s tough going but will be worth it in the end.
“When I was first applying for the role I was expecting it to be more of a classic corporate office with a really formal dress code. However it’s not like that at all; it’s a relaxed atmosphere (where everyone wears Superdry) and works hard each day. It’s fun, but you know what you’re doing is important at the same time.”